The October issue of Southwest Airlines Spirit magazine features innovative work at Carnegie Mellon University. The key ingredient: human understanding.
Perhaps fittingly, Zimmerman does not look like your average Carnegie Mellon professor. Unlike most of the paunchy, bearded, and semi-distracted men you typically see wandering the halls, Zimmerman is tall and clean-shaven, rail-thin with buzzed, graying hair, and dressed head-to-toe in black. He reminds me a little of Steve Jobs when, appropriately, he pulls out his iPhone and sets it on the table of his cluttered office.
One of the more innovative creations, an electronic widget called MetaMe, displays various manifestations of your personality depending on where you are in the moment.
Sadly, I still have not added the final design to my portfolio. If you have an iPhone, you can view a prototype of the service at metame.jamin.org. The prototype is not fully functional, but shows the main screens. I will try to get the complete work up soon.