Jamin Hegeman

Tag: design value

  • Process not a differentiator?

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    Last week I had a chat with Jeff Howard, during which I described the presentations at the Service Design Network conference in November. My observation from the conference is that service designers seem to know what service design looks like. The process shown during the presentations looked very similar. This prompted Jeff to suggest that…

  • Core Competencies of Design

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    Richard Buchanan presented the “Core Competencies of Design” in class this week, offering a slightly different version of the list of why designers are valued. I’m not sure if this is just a further iteration or different due to the shift in focus from designers to design itself. The language is fairly similar, though notably…