Tag: design thinking

  • Design Overstretch

    In the continuing debate about design thinking, there’s great article on Core77, Design Thinking: Everywhere and Nowhere, Reflections on the Big Re-Think, which covers thoughts coming from the Big Rethink conference held by The Economist in London. Nearly every point in the article made me stake stock of my own beliefs, practices, and pontifications on…

  • Service Design Thinking?

    A Brief Guide to Service Design (UX Brighton) by Paul Thurston & Nick Marsh View more presentations from Harry Brignull. I’m glad to see many similarities between this presentation and the one I presented at IxD10. Ideas that definitely overlap include: services are important, services are everywhere, they are designed by everyone, and they are…

  • Design Thinking, Simply Put

    “To me, design thinking is the productive combination of analytical thinking and intuitive thinking.” –Roger Martin in response to Peter Merholz’s Why Design Thinking Won’t Save You While Peter’s original post was in October 2009, the Harvard Business Review called it out in their January/February 2010 print issue. As I tend to think about definitions…

  • Design Thinking Is the New Design

    In his Ask the Innovation Guru video series (yes, there is such a thing, and yes, I watched some of it), Bruce Nussbaum tackles the question Why Is Design Thinking Relevant. He parses views on design thinking into two camps: those that think it’s too abstract and has little to do with doing; and those…

  • Fourth Order Design?

    I’ve heard “fourth order design” thrown around a lot lately. The more I hear it, the more I would rather hear what the the person is really talking about. It makes me wonder whether the term helps clarify anything or actually muddies design. Can we not call design “design”? To a degree, I think that’s…